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Puzzled by the oversized flowers blooming in public parks this summer? Toyota is using these comical sculptures to market their 2010 Prius, which will feature a solar ventilation system used to cool the car's interior when parked in the sun.
Toyota introduced its five 18-foot-tall "Solar Flowers" in Boston's Prudential Plaza. Not only do the plants brighten the city's restlessness, solar panels on the giant petals and stems offer recharging stations and free Wi-Fi service for passersby.
Additionally with the "Harmony between Man, Nature and Machine" campaign, Toyota will install solar panels in bus shelters to power cooling fans for passengers and communities can learn all about the new car's eco-friendly features.
Look for the campaign near you as Toyota continues into New York, Chicago, Seattle, San Francisco, and Los Angeles.
