Commercial LED Lighting Solutions Part 2 of 3 Why Partner?

This is the second in a three part article series on “Green” communications. Communicating any disruptive technology takes clarity and focus. Business decision makers do not have time to read through volumes of research analysis, watch dozens of videos, or click through long powerpoint presentations. TV commercials are typically 30 seconds by design to hold the viewers’ attention and the block off commercials is typically limited to two or three minutes. A disruptive technology like LED lighting is complicated, and one company has developed a set of three one and a half minute presentations to help make the case to take action through commercial LED lighting solutions. WHY PARTNER (http://youtu.be/YwNHl6S_cEQ) focuses on lighting complexity and the advantages of choosing a partner over products. This LED insight focuses on Why Partner, rather than navigate the complexity of picking LED lighting products for retrofits or new construction. The other presentations in the series focus on why it makes sense now to use LED lights, and what to look for in a partner to support a building owner or managers’ needs. Here are multiple categories and sub-sets that illustrate the complexity and the need for commercial LED illumination solutions: Choosing the right LED light is complicated: LED Wattage, LED Color and Lens, LED Beam Angle, LED Reflectors, LED Rated Life, LED Dimming, LED Light Harvesting, LED Directional Lumens, LED Occupancy Sensors, LED Battery Back-ups, LED Rebate Impact on ROI, and LED Warranty Reviewing your existing lighting conditions is complicated: Existing Lens Condition, Existing DeLamping Potential, Existing Mounting Height, Existing Lateral Spacing, Existing Foot Candles, Existing Hours of Operation, Existing Ballast Power Factors, Existing Natural Light Integration, Existing Electric Utility Rates, Existing Metering Conditions, and Existing Voltage Supporting your LED lighting retrofit is complicated: Lighting Audit, LED Project Management, LED Photometric Modeling, LED Product Match-Making, LED Multi-phase Proposals and Planning, LED Rebate Administration, LED Financing Program Options, LED Installation Coordination, and LED Pre and Post-Retrofit Measurement & Verification Performance Analysis is complicated: LED Return on Investment (ROI), LED Internal Rate of Return (IRR), LED Net Operating Income (NOI), LED Total Cost of Ownership (TCO), and LED Green House Gas Reduction (CO2) In addition to youtube, the set of 3 presentations are also available on this page: http://www.independenceled.com/LED-SOLUTIONS-GROUP As the marketplace starts to increasingly embrace “Green” and “Sustainability” initiatives, communication like this second of three short presentations may help move America towards energy independence. GREENandSAVE will continue to profile innovative products as well as communications strategies. To submit examples of relevant communications, please contact our editorial team via: http://www.greenandsave.com/contact_us.html